Purity Vodka & Gin

Budget Savvy solutions

When Flavor Group came to us with a client budget problem, we assured them we had a solution. Their client, Purity Vodka & Gin, was looking to keep up with today’s competitive fast-paced social media landscape. It is common to post 33 unique pieces of content across 4+ social media platforms per month, with some brands posting up to 330+ unique pieces of content in order to gain enough reach to drive organic growth. To keep up with demand many brands are tasked with conducting a photoshoot and launching a micro-campaign for each month’s social calendar, which can cost them $30-100K per photoshoot. We knew we could help them lower both cost and hours with some smart AI-backed creative solutions. With a quick turnaround of just 2 days we were able to generate a total of 1,310 images, with 393 curated selections and 48 top agency recommendations. With the technical expertise of our retouching team, the elegance and grace of our in-house photographer and some skilled creative direction we were able to turn around a fully stocked social calendar in 5 business days and cut their budget by 66%.

Inspired Creative

Once we received the RFP we were off to the races! Flavor Group provided a very in-depth look into Purity’s brand styling, model archetypes, favored environments, select cocktails and more. We used their imagery moodboards to inspire our generations. Once we had solid bones to work with through image generation, we moved forward with our product photoshoot and retouching phase. For each background selected we added in some sleek branding and product elements to bring the images to life and stay true to Purity’s clean and classic aesthetic.

Topics Coffee

Website revamp revives sales

We had the privilege of partnering with Topics Coffee, a forward-thinking social enterprise dedicated to linking communities with local non-profits through innovative giving-by-proxy solutions. Our team embarked on a comprehensive redesign and rebranding journey to enhance their digital presence. The revamped website not only showcased Topics Coffee's mission more effectively but also featured a user-friendly interface that facilitated seamless interactions between customers and non-profits. Within weeks of the launch, Topics Coffee experienced a significant surge in new sales and established several new non-profit partnerships, demonstrating the impactful results of a well-executed rebrand. This project highlights our commitment to creating meaningful digital experiences that drive growth and forge stronger community connections.

Topics Coffee

World Wildlife Day

Campaign for a cause

For World Wildlife Day, yokAI collaborated with environmental organizations and the AICC to develop impactful campaigns aimed at raising awareness and fostering engagement around wildlife conservation. Our creative approach combined striking visuals, compelling storytelling, and data-driven strategies to captivate diverse audiences. From social media activations to digital advertising, each campaign was designed to highlight the importance of preserving biodiversity and protecting endangered species. These efforts generated substantial online engagement, driving conversation around wildlife protection and inspiring community action. This project underscores our ability to craft purpose-driven campaigns that resonate with audiences and support vital causes.

Gnosis EDM

10x Organic growth in the first 2 months

Gnosis came about as a passion project with a dream to create a wild musical identity that matched the intricacies of EDM, Dubstep and Future Bass, while protecting the creator’s anonymity and leveraging the musical advancements of AI to streamline the creative process. We accomplished these goals and were able to deliver a musical product that rivals any human talent.

We made their dream come true, creating a mysterious persona that’s just as colorful as their creations. Through organic tagging and a little perseverance sticking to a strict posting schedule, we quickly grew from 80-300 views in our first month, to capturing the attention of 5,000+ viewers in a single video by month two. That’s more than 10x growth in less than 60 days. We grew the channels followers from a stark 0 to nearly 100, and have received heartwarming requests from fans to have a show to hear their most adored songs live. We have even been featured on Youtube curated playlists alongside some big names in the game, positioning Gnosis as a leading musician in the genre early on.

GnosisEDM

Monstercat

App-driven connection between the brand and its fans

When a past co-worker of the founder reached out with an interesting dilemma we reassured them we were the right agency for the task. Monstercat has a beloved character and a devout fanbase which has aided in their astronomical success over the past few years. We wanted to celebrate both by developing a fan facing AI-driven app that was sure to produce accurate and unique results, featuring the well-admired Monstercat character in various situations. The user-friendly app was designed to drive engagement with the brand and provide a direct connection with its fanbase. We spent two weeks developing and training two separate beta GPT apps before deciding on the final stunning result.

Monstercat Mayhem GPT

Deluge

AI-Driven fashion design with community-driven success

Deluge is a maximalist fashion and decor brand born out of the off/script app, which allows designers to leverage the power of AI to design unique items. Then they produce designs into physical pieces to be sold through the app. Once a design is posted the creator must get 100+ likes before they can start a campaign. Once the campaign has started off/script provides detail on pricing and how many units must be pre-ordered within the next 30 days to fund the production of the item.

Deluge was able to post 93 designs in the first month, with 19 of them gaining over 100+ likes. We are currently running 2 campaigns for them and managing their social accounts, generating 30,000+ organic impressions from TikTok and Instagram in the first month. We were able to gain 30 additional followers, and secure 20+ interested buyers on facebook marketplace, as well as secure 17 pre-orders within 2 weeks. Deluge has also partnered with charities on select designs to donate 100% of proceeds on a successful campaign, fulfilling a dream of spreading peace and positivity through the brand. Deluge has made many valuable connections within the creative community on off/script and has conducted collaborative collections with Mohsina Tanveer and Lizzy Mango.

off/script

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